Patchouliful is a word that means more than beautiful. The challenge is how to express the idea of something being more than beautiful. Scent has a earthy dry tone and it becomes almost like a sweet twangy tobacco leaf during the dry down. The silage is velvety smooth and remains "clean" during the dry down as well. The visuals of the packaging, and overall storytelling is very beautiful and telling. I received a package of brands samples, express mailed. It was a thin white box with a black cord wrapped around it. Inside I discovered the complete range of the brands fragrances, and out of them all Patchouliful is by far my favorite.